Men’s hair pomade has a history dating back to the 1700s. The term “pomade” originally came from the French word pomade, which, interestingly, means ointment. Even more interesting is that pomades started by being used as ointments. Only later did it become used as a hair product, primarily homemade. Commercial pomade became available to the consumer in the late 1800s to early 1900s. The first commercial pomade was Brilliantine, a hairstyling product made by French perfumer Ed Pinaud. The original “ointment” softened the hair, giving it a shiny, manicured look.
The shiny, manicured look was made famous in the 1920s and 1930s. Clark Gable is just one example of this look. The men’s slicked hairstyles lasted in various ways through the 1960s. The use of men’s hair pomades saw a decline in the 1970s with longer natural hairstyles. However, men still widely used pomades, including in today’s hairstyles. Over the past ten years, men have sported the popular “side-part,” and pomade is often used to achieve the finished style.
Men’s hair pomades have come a long way since the beginning and are much more versatile. For slick hairstyles, pomade is the product to use. Or use it on dry hair to show subtle texture. Many men have replaced their hair gel with pomade. Depending on the desired hairstyle, pomade can take an everyday look to the next level.
Men’s hair pomade will always be a “go-to” hairstyling product for many men. And for current looks too. FOR MEN Modernize Pomade delivers on both with very little shine and without building up on the hair. Try m by FOR MEN Modernize Pomade today.